The Sierra Leone Association of Journalists (SLAJ) launches Media Manifesto 2023: “The Media We Want”



For Immediate Release

                                           The Sierra Leone Association of Journalists (SLAJ) launches Media Manifesto 2023: 

                                                                                             “The Media We Want”

Sierra Leone, Freetown, 5th June 2023 – The Sierra Leone Association of Journalists (SLAJ) with support from the European Union through International Institute for Democracy and Electoral Assistance (International IDEA); today, 5th June 2023, launched its media manifesto ahead of the June 24th general elections in Sierra Leone.

Titled: ‘The Media We Want’, the manifesto is a catalogue of realistic, achievable and time-bound actions and strategies to advance media freedom, media professionalism, viability, gender equality and inclusivity, safety and security of journalists and media literacy in Sierra Leone. The media manifesto builds on the collective progress Sierra Leone has made to enhance media freedom and media viability over the years – including the historic repeal of Part 5 of the Public Order Act 1965 and the first media viability and investment conference in April 2021 – and to seek commitment for concrete action from political leaders and other stakeholders to prioritise media freedom, media development and media viability in the coming years.

Speaking on behalf of International IDEA, the Head of the Sierra Leone Country Programme, Dr. Idrissa Mamoud Tarawallie stated that: “The mission of International IDEA is to promote and strengthen the values and ethos of democracy and democratic governance globally. The media is a partner in achieving this mission because public interest media is critical for democratic strengthening as it provides platform for dialogue, debate and holding elected leaders to account”.

The President of the Sierra Leone Association of Journalists (SLAJ) Ahmed Sahid Nasralla, speaking on the importance of the media manifesto to the media profession in Sierra Leone, said that: ”This manifesto is to consolidate the significant gains we have made in the last five years, and represents our collective vision and aspiration as journalists for the media we want in the next years. We want the buy-in of politicians and hope that this document will serve as the framework for all future interventions in the media sector in Sierra Leone. Many thanks to our partners Faculty of Mass Communications, Fourah Bay College, University of Sierra Leone and Bournemouth University UK, and the BBC Media Action for reviewing the document, and the EU and International IDEA for funding the project.”

The Ambassador of the European Union to Sierra Leone, Manuel Muller, stated that: “The European Union will continue to stand with the media, to offer opportunities that can further strengthen its capacity, and to support media initiatives to protect media freedom and pluralism. And as the work of the Independent Media Commission is paramount in regulating the media landscape and ensuring all registered mass media upheld the highest standards of ethics, integrity and professionalism, the European Union is pleased to be able, through International IDEA, to provide equipment and institutional capacity support for the Commission to capably implement its renewed and strengthened mandate, as enshrined in the IMC Act of 2020.In his statement, the Chairman of the Independent Media Commission, Dr Victor Massaquoi noted that: “The media manifesto is part of the new political logic and reflects media development, media freedom and media regulation that is not restrictive.”

The development and launch of the SLAJ Media Manifesto 2023 is made possible through the Sierra Leone Democracy Strengthening Programme, funded by the European Union, and implemented by International IDEA. International IDEA is an intergovernmental organisation that advances democracy worldwide, as a universal human aspiration and an enabler of sustainable development, through support to the building, strengthening, and safeguarding of democratic political institutions and processes at all levels.


For more information, please contact:

Sierra Leone Association of Journalists (SLAJ)  Ahmed Sahid Nasralla   President   +232 76 470288

International IDEA: Idrissa Mamoud Tarawallie,  Head of Sierra Leone Country Programme +23278861686

European Union (EU): N’Fa Alie Koroma, Press and Communication Officer +232 76741418

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